Waves, not tides
The question your enterprise was built to answer is dead. The winning strategy is no longer "build and scale". It's "sense and respond".
55 minutes ago2 min read
Who this book is NOT for
This is a book about LLMs, AI agents, and AI integration into a firm, not about what happens inside the transformer. It is for the people accountable for a firm's integrity: the ones who'll sign the AI budget, own the operational risk, and answer for the consequences long after the vendor's demo team has moved on.
Jul 211 min read
Why I wrote this book
This week, a board will approve an eight-figure AI budget. The evidence: a vendor deck and a thirty-minute demo. I've watched companies buy AI twice. In the nineties it was called expert systems. Now it's called AI agents. Both times they bought it the way they once bought ERP: an answer, before the question. I remember how the first wave ended. The customer said: "My team of experts keeps to schedule and makes fewer errors without your system than with it." The proje
Jul 141 min read
